| Strip-Mall | Free-Standing | |
|---|---|---|
| Neighborhood | Usually deteriorating, may be hard to find building | Stable or “moving up,” easy to find |
| Safety | Area feels dangerous | Area feels safe |
| Parking | Often scarce or far from entry, in poor condition, dark, not secure | Plentiful, close to entry, well-maintained, well-lit, secure |
| Environment | Space not originally designed for plasma, near end of economic life, uninviting waiting area, poorly-lit, depressing décor, needs repairs | Designed as a plasma center, new, welcoming waiting area, neat, clean, well-lit, cheerful décor, excellent condition inside and out |
| Culture | Shabby environment creates negative culture and discourages retention; strip center erodes your brand | Professional environment creates positive culture and improves retention; free-standing building strengthens your brand |
| True cost | Higher, due to aging building/components, undercapitalize landlord slow with repairs, inability to control neighbors, difficulty of reconfiguration, high employee and donor turnover | Lower, due to long economic life of new building/components, well-capitalized landlord prompt with repairs, lack of neighbors, easy reconfiguration, low employee and donor turnover |
Take the long view with Stough Group. Plan ahead for a beautiful new building that lasts 40 years, is strategically sited to attract and keep employees and donors, and is a welcome addition to the neighborhood.
Call today to learn more: 513.842.0240.
3 ways a free-standing plasma center is the better business decision
Over decades of owning and running plasma centers, our free-standing centers always outperformed strip-mall competitors.
A free-standing center is:
- More appealing to employees and donors
- Easier to maintain and reconfigure
- Defines your brand as “saving lives by collecting plasma in clean, welcoming, well-maintained professional medical facilities”